Notice of Privacy Practices
Last updated: December 3, 2025
This notice describes how medical information about you may be used and disclosed and how you can get access to this information. Please review it carefully.
Healthy Hope is committed to protecting the privacy of your health information. We understand the sensitive nature of health-related data and are required by law to maintain the privacy of your Protected Health Information (PHI) and to provide you with notice of our legal duties and privacy practices.
This notice applies to all health-related information we create, receive, or maintain in connection with helping you find and enroll in health insurance coverage.
Protected Health Information includes any information that:
Examples include: Your name, address, date of birth, Social Security Number, medical history, prescription information, health insurance ID numbers, and any health conditions or treatments discussed during the enrollment process.
We may use and disclose your PHI to help you obtain health insurance coverage, process your application, determine eligibility for subsidies, and communicate with insurance carriers on your behalf.
Except as described in this notice, we will not use or disclose your PHI without your written authorization. You may revoke your authorization at any time by submitting a written request, except to the extent we have already acted based on your authorization.
We may disclose your PHI when required by federal, state, or local law, including to public health authorities, government oversight agencies, or in response to a court order.
We share your information with health insurance companies to obtain quotes, process applications, and facilitate enrollment. This includes carriers like Blue Cross Blue Shield, UnitedHealthcare, Aetna, Cigna, and others.
We may disclose your PHI to business associates who perform services on our behalf and who are contractually obligated to protect your information. These include our technology providers, data storage services, and CRM systems.
Under HIPAA, you have the following rights:
You have the right to inspect and obtain a copy of your PHI that we maintain.
You may request that we amend your PHI if you believe it is incorrect or incomplete.
You may request an accounting of certain disclosures we have made of your PHI.
You may request restrictions on how we use or disclose your PHI. We are not required to agree to your request, but if we do, we will honor those restrictions.
You may request that we communicate with you in a certain way or at a certain location.
You have the right to obtain a paper copy of this notice upon request.
We implement administrative, physical, and technical safeguards to protect your PHI:
In the event of a breach of your unsecured PHI, we will notify you as required by law. Notification will be made without unreasonable delay and in no case later than 60 days after we discover the breach. Notification will include a description of what happened, the types of information involved, steps you should take to protect yourself, and what we are doing to investigate and mitigate the breach.
If you believe your privacy rights have been violated, you may file a complaint with us or with the Secretary of the U.S. Department of Health and Human Services. We will not retaliate against you for filing a complaint.
To file a complaint with HHS:
Office for Civil Rights
U.S. Department of Health and Human Services
200 Independence Avenue, S.W.
Washington, D.C. 20201
www.hhs.gov/ocr/complaints
Healthy Hope
HIPAA Privacy Officer
Phone: 1-877-421-8620
Email: privacy@insurancemadesimple.ai
HIPAA Requests: hipaa@insurancemadesimple.ai
General: support@insurancemadesimple.ai
We reserve the right to change this notice at any time. Changes will apply to PHI we already have about you as well as any information we receive in the future. The new notice will be available on our website and upon request. The effective date of this notice is shown at the top of this page.